Job title: PR Account Manager - B2B, FinTech, Consumer
Job type: Permanent
Emp type: Full-time
Industry: Public Relations and Communications
Salary type: Annual
Job published: 2023-12-18
Job ID: 33061

Job Description



Zeno is an award-winning, global integrated communications agency, born from PR, operating across North America, Europe and Asia. We are a small boutique agency, with a large support network. This means you get a real hands-on experience, whilst having the opportunity to work on multi-national accounts and tap into a huge array of global resources.

We are purpose drive and committed to a culture that invites everyone of their authentic self, to push limits and to embody our “Fearless Pursuit of the Unexpected”

About the Job

As an Account Manager at Zeno Group, you will take responsibility for the delivery of campaigns against set objectives, identifying and developing client relationships / opportunities and serves as a valued team member and resource for clients, junior members and all internal and external stakeholders.

This role includes:

· Day to day management of all aspects of a client campaign / project · Management of regular client WIPs, ensuring key milestones are met and projects are being delivered (engaging with the client to ensure they are fully updated) . Thinking proactively about the client’s business. Providing client communications that are solutions driven . Demonstrating understanding of the categories in which their client operates · Media strategy development and press relations · Creative idea generation and development · Proposal writing · Setting of client KPI’s and managing the delivery of agreed KPIs in partnership with the Account Director, where relevant · Being able to plan to effectively self-manage and manage junior team members · Management of budget trackers (in relation to projects/events) · Contributing to the overall culture in the office · Having fun – and helping others enjoy their work too!

Duties & Responsibilities

Management and Professional Skills · Contribute to (and in some cases lead) the strategic development of project and long-term campaigns for all designated clients in partnership with the senior client lead (AD) · Effectively work with and manage client teams to ensure that work is being delivered on- time and at a high level. · Develop the professional and management skills of junior team members; provide ongoing feedback in a constructive manner

· Lend skills, capabilities or knowledge in problem solving on behalf of clients or teams. · Ensure brainstorms for all designated clients are thoroughly planned to create the best creative environment, engaging a wide range of expertise from across the agency. · Lead media engagement for designated clients, demonstrating the ability to secure key leading coverage and teaching these skills to junior team members. · In partnership with the senior client lead, develop of client KPIs and take responsibility for the delivery of these KPIs, working closely with team members to achieve these. · Be a proficient writer across all styles of writing including press releases, speeches, briefs, newsletters…etc · Be a positive role model and mentor for others at Zeno

Client focused

· Manage key relationships with client leads at local (and regional and global level if required) and therefore contribute to the growth of client revenues · Provide channel-neutral advice to clients, whilst leading, inspiring and mobilizing an internal team around client needs, knowing when to seek senior counsel · Manage delivery of the high-quality solutions we propose within budget scoped and timeframe agreed · Act as an ambassador for integration and be able to sell any service in the agency and bring experts in to deliver · Billability to be at least 90% of time


· Day-to-day responsibility managing large projects as well as small teams on several accounts · Responsible for client-related finance management, including managing large project budgets · Ensure your team follows Zeno’s financial policies and processes and that your responsibilities in this area are diligently adhered to (regular accurate monitoring/recording/approval) · Ensure understanding of status of account financials so you can confidently provide status on account at close of previous month or projection of account status at close of current month within same working day of request by account lead or Director · Submit resourcing requests by monthly deadline and accurate time sheets weekly before the Monday deadline · Review account trackers to ensure that all fees and OOPs are accurately captured and align with MTRs/invoices and guide AE/SAEs is refining trackers as needed · Alert Account Director/ Director of potential scope creep (e.g., expected work product exceeds available budget) within five days of month close to ensure conversations are held with clients · Before commencing any work for a client, review MSA to ensure you understand client billing policies (including travel policies); are knowledgeable about agreed rates and that all



paperwork to support billing is in place; ensure that team is aware of and understands client billing policies (especially as they relate to what can and cannot be billed)

Business Development, networking and marketing

· Identify clients with the potential for growth · Maintain client satisfaction, resulting in client retention · Network amongst client groups and relevant industry peers · Stay up to date with emerging technologies and trends and demonstrate considered understanding of how they integrate into communication marketing programs

Talent and Leadership

· Be a positive role model for leadership values and behavior's · Strong people advocate and developer of future talent · Empower more junior team members to deliver the required business results for growth by providing counsel to junior team members and giving feedback on their work · Manage staff to maximize performance and productivity · Identify, shape, attract and develop talent across all levels; retain and develop key team employees through mentoring, motivation, feedback and learning opportunities


· Help to effectively utilize agency creative and planning services where required in a cost-effective manner · Work closely with colleagues throughout the Zeno network as necessary · Seek to have a thorough knowledge of your clients’ business and related industries and aim to bring considered counsel to the relationship · Demonstrate ability to delegate tactical assignments and accurately judge and edit the work of others at or below this level.

Initiative and General Management

· Maintain knowledge of the latest thinking and practices in public relations and apply these to the clients as required · Engage with journalists of the relevant media to maintain their understanding of how the media works, new trends and apply these to the client as required. · Regularly provide leadership in driving a positive and supportive work culture. · Nurture and grow junior team members by providing regular feedback to senior team members. Be a positive role model for all others · Be a team player. Get involved with no task too big or small

About You

You will succeed in Zeno if you are fearless, resourceful, tenacious.

· 4+ years’ experience · A passion to tell interesting and insightful stories for our clients supported by solid media, influencer and/or stakeholder contacts in the Australian and New Zealand markets · Experience playing an integral role in managing project and retained campaign work for brands with diverse communications requirements · The ability to manage up and down within a team and experience supporting the career growth of junior team members · Independent thinking, courage to challenge the norm and confidence to generate fresh ideas internally and externally · Excellent written skills from pitch response to media release, case study, by-line and online content production · A genuine passion for the industry we work in, the brands we work with, and looking to grow and learn as part of a driven and ambitious team · Flexible, team player keen to mentor and nurture junior team members · Positive outlook – we like to have fun at work

Our Culture, Perks and Values

Awards and client win’s aside, it’s our culture that really sets us apart from other agencies. We are fiercely protective and supportive of our people, who are our greatest assets. We invest heavily in training and career development, and we also work hard to ensure that work does not take over your life. We set clear boundaries and have many benefits in place to support your wellbeing. Some of these include:

Flexible Working • Flexible work from home options all year round (with phone and internet allowance) • Finish at 4pm on Fridays all year round • Finish at 1pm every Friday before a public holiday • Change of Scene Week - $1000 towards accommodation costs for you to work from a different location every year   • Stopover Holiday Extension Three nights’ accommodation paid if you are visiting a city with a Zeno office • Aussies Abroad anniversary trip with flights and accommodation to visit another Zeno APAC office

Leave • Anniversary leave day off • Birthday leave day off • Annual Zeno Day of Play - Day off to have fun

• Bonus Christmas leave between Christmas and new year

Training • Zeno Fearless University - Internal Training Modules • Zeno Internal Training sessions - with regional and global leaders • External Training opportunities

Wellbeing • Self-Care Days (when you need to take a day to yourself, no doctor’s note needed) • Headspace subscription • Employee Assistance Program counselling services

Our Values At Zeno six core values underpin everything we do:

• Fearless: We push ourselves and each other into the unexpected • Collaborative: We work together to get somewhere better • Entrepreneurial: We pave the way for our people to make big things happen • Inclusive: We are a place where everyone can be seen and valued as their true authentic selves • Kind: We communicate openly and directly, always acting with empathy • Ambitious: We aim high, determined to advance our individual and shared goals


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